TheWebinars are a way of life for B2B businesses. They provide a platform for businesses to showcase their products and services to their clients, along with a stage for announcements & any new policies.
Now, many B2C companies are also turning to webinars for assisting in their marketing & globalizing efforts.
With COVID-19 restrictions looming large over the event industry now, webinars have become an indispensable way for businesses to communicate with their customers & let them in on any new announcements & information.
Webinars allow companies to connect with their audience on an intimate level & indulge in direct conversations with them.
Organizers can invite attendees to be a part of their announcements & answer their questions in real-time, something that isn’t always possible at physical, live seminars.
A big chunk of your webinar strategy should go towards selecting the right webinar service platform for your webinars.
The webinar platform of your choice determines the exact features that will be available in your webinar.
In this article, we bring to you some of the most popular webinar platforms for businesses that you can choose for your own webinar.
Mixhubb
Mixhubb is a new age, innovative virtual event platform, that also provides top notch webinar services to its users.
The Mixhubb is geared towards effective customization & branding, which effectively translates to giving the organizers complete control over their webinars.
With Mixhubb, you can create, design, & customize your webinar according to your own choices & requirements.
Right from stage & auditorium designs, to dynamic lobby & booth designs, customizable branding options, & interactive features like live chat, polls, Q&As, & emoticon integration that helps the audience showcase their feelings using a variety of emojis during sessions.
With Mixhubb, you get a ton of interactive webinar features & the freedom to create your webinar your own way, something that you don’t get with every webinar platform.
To avail all this & more with Mixhubb, you simply need to visit their website, select the subscription plan that best suits your needs & requirements when it comes to hosting your webinar, & get going with your webinar!
WebEx
Although WebEx is primarily known as a webinar platform, its users know it is so much more than that. It combines a wide range of features to facilitate virtual conferences, virtual events, training sessions, interactive presentations, & team collaborations.
WebEx provides organizers with all of these features & more for the pricing of just a webinar, so you effectively get more for less.
Some of its top-billed features include:
- Webinars & video conferencing to enable you to host live events, meetings, training sessions, & more
- Interactive whiteboard & other collaborative tools like chat, etc.
- File & app sharing options for a smoother working process
- Automated callbacks inviting attendees to the webinar
WebEx is best suited for businesses looking for a single, high-performing webinar tool that comes with a lot more interactive & engaging features.
WebinarNinja
WebinarNinja is a trustworthy & efficient webinar platform vouched for by the likes of AppSumo, BareMetrics, & John-Lee Dumas.
The WebinarNinja offers its users integrations with every major CRM system, timed-offers, built-in email notifications, & many more features to help you generate more leads from your webinars.
WebinarNinja is also an extremely well-designed webinar platform, with the added ability to give landing page options to its users.
Other notable features of this webinar platforms include:
- Paid Events, with which users can run both free webinars & paid virtual summits
- Facebook ad tracking pixel integration
- Support for fully automated & hybrid webinars
- Over 1000+ app integrations with Zapier
- Multiple presenters in webinars
- Analytics from your webinars
The WebinarNinja is a great choice for businesses & marketers looking for an efficient, all-inclusive webinar platform.
However, it’s not great for supporting a large number of audience, so if you’re hosting a webinar with more than 100 attendees, then you might want to look for other options.
LiveStream
LiveStream provides you with a platform to design a studio-like streaming experience for your audience.
It comes with high-end video production capabilities, including strategic camera setups, lighting equipment, & audio to record quality sessions for streaming to your audience.
LiveStream technically doesn’t provide you with webinar-esque features, especially marketing, but it is a good choice for businesses looking for studio-like streaming quality & session recording service.
LiveStream helps you stream your content to your intended audience in the best possible quality.
Other features that you can enjoy with LiveStream include:
- High-end video production that lets you stream the highest quality video to your audience
- Advanced video editing features like auto fades, graphics overlays, pictures within pictures, & green screen
- Social Media channel integrations including Facebook live, YouTube, Twitch, & Twitter
- Audience engagement with moderated live chat tools
- Detailed, in-depth analytics that cover viewership & other important metrics of your livestream
LiveStream is the perfect platform for you if you’re looking to host high-quality live streams of your sessions. It isn’t a webinar platform, however, so you won’t get dedicated webinar features like marketing help & self-design abilities.
Webinars OnAir
Webinars OnAir markets itself as an all-in-one webinar platform, with all the features you might need in a webinar.
If you find the claim to be a little over-reaching, the platform has got dibs to back up their statements.
It has a lot of key features that good webinar platforms come with, along with a few unique ones of its own making.
Have a look at the features of Webinar OnAir below:
- Tracking pixel integration, that allows users to remarket their content with the help of AdWords
- Automated Webinars, allows users to replay their webinars again & again to generate even more audience engagement & viewership
- Monetization features that help increase the audience conversion rates by showing them certain pop-ups to buy products
- Engagement features like polls, surveys, & chat functionality to let your audience engage with each other
Webinars OnAir offers an engaging & exciting list of features to users looking for a versatile & efficient webinar platforms.
It does however, lack the look & feel of a professional webinar platforms, along with the customization & branding features that are usually present in webinar service providers.
Zoom
Ofcourse, no list of webinar platforms can be complete without the mention of Zoom. The video conferencing giant took the world by storm in 2020, when almost everyone around the world started using it.
Zoom is an efficient, reliable, scalable webinar platform that provides users with many interactive features for an affordable price.
Some of Zoom’s most popular features include:
- Interactive support for upto 100 participants in webinars with large speaker panels,
- Facebook & YouTube Live integration to allow users to directly stream their webcasts over there,
- Complete control over your attendees & speakers, to allow organizers to mute/unmute them at any time
- Polls, live chats, Q&As, & other interactive features to engage the audience
- Closed captioning features that provide text captions for audience that have hearing problems or for those that are attending the meeting on mute
Zoom fits your bill if you need a feature-filled, interactive, & efficient webinar platform for your brand or business. It supports live broadcasts quite efficiently, especially if you have a large speaker panel who all have to wait their turns to speak.
