How to Access Analytics With Later’s Analytics Dashboard
Alongside Instagram’s native analytics feature, Later’s Instagram Analytics feature lets you have an overall view of how your stories and posts are performing, all within a simple-to-use dashboard.
There is all the necessary analytics on Instagram in buymalaysianfollowers an easy-to-read format. There are also additional data points for instance, your ideal timing to publish (available for both Growth as well as Advanced Plans).
You can monitor for up to 12 months of Instagram stories and feed posts and stories, so you can determine the ones that are performing bestand filter them by the most important metrics, including comments, likes and reach and much more.
In addition the Further, Later’s Instagram Analytics have separate “Post Performance” and “Story Performance” dashboards, so you will know precisely how each platform is generating results for your business.
Are you ready to begin tracking your performance more effectively? Join Later and take a look at your Instagram Analytics dashboard now -it is now available for both Instagram creator and business accounts.
Part #1: Instagram Stories Analytics
Similar to Instagram feeds, it is possible to also find Instagram Stories analytics using the Insights tab as well as by tapping on an active Instagram story.
In the Insights tab scroll towards “Content You shared” and then tap the arrow next to your most recent posts.
Here, you are able to make up to 90-days worth of stories using the following indicators:
- Back
- Call Button Taps
- Email Button Taps
- Exited
- Follows
- Next Story
- Get Directions Taps
- Impressions
- Link Clicks
- Forward
- Profile Visits
- Reach
- Text Buttons Taps
- Website Taps
Examining the results of your stories is an excellent method of determining what kind of Instagram Stories are most effective for your business.
You may observe that posts with the most views or highest reach all include Instagram Stories stickers — an indication that this approach resonates with your followers.
To get a more thorough overview of the performance take a swipe to the top of the live story and click the icon for insights on the left-hand side the screen.
Here, you will be able to see:
- Interactions (Profile visits)
- Impressions
- Follows
- Navigation (Back to the Forwards, Next story and Exit)
Pay attention to the Exited measure, since it may be an indication of how your audience dropped interest in your content. It’s also an opportunity to avoid it in the future.
TIP ADVICE: There’s a later version of Instagram Stories Analytics lets you to monitor and sort up for up to 12 months of comprehensive performance data using a simple dashboard.
Additionally, Later automatically calculates your Instagram Stories the completion rate of your stories which is the percentage of people who viewed all of your stories and didn’t leave — a measurement that isn’t included within your app. Instagram app.
Examine your Instagram Stories information with Later’s Instagram Stories Analytics now -available in Later’s Growth as well as Advanced plans!
Part #2: Instagram Reels Analytics
Instagram Reels’ analytics is a relatively new update in Instagram’s Insights tab.
To get them, open an Instagram Insights menu or open a particular Reel by pressing the three dots icon.
Metrics are Plays, Reels interactions and Reach, likes Comments, Saves and Plays.
Note Views of Reels posted via Instagram Stories are included in the overall count of views.
Part #3: Video Analytics
Like Instagram feed updates, users are able to view the performance of up to two years worth of videos by using Instagram’s Insights tab.
To view this information go into “Content You Shared” and click the arrow next to the tab for Video.
From this page you’ll have the ability to sort and rank your video by performance indicators:
- Average Percentage Watched
- Website Taps
- Call Button Taps
- Comments
- Email Button Taps
- Follows
- Business address taps
- Impressions
- Likes
- Profile visits
- Reach
- Saves
When you analyze which videos keep your audience engaged and interested and engaged, you’ll have a clear idea of what content need to continue creating. The more active your audience is then the more likely to be a success with Instagram’s algorithm. Instagram algorithm.
To get into the details of a specific video, simply tap the three dots at bottom of the video and choose “View insights.”
Part #4: Instagram Shopping Analytics
If you’re using tags to tag items in your posts on Instagram Shopping, it’s a smart idea to keep an watch on which products have the greatest profit for your business.
To see a complete overview of how your posts that you can shop are doing, go to the Insights tab and scroll until “Content You Shared,” and then tap the arrow beside your most recent articles or posts.
From this point, you’ll be able sort your stories and posts by certain metrics specific to your product and will be different based the account’s settings and whether it is Instagram checkout turned off or not.
To check how a particular post is performing, click “View insights” to access additional shopping-related indicators in addition to other metrics.
These two points of data can be very insightful:
- Product page views
- The Product button is clicked
How? If a post about a product has an abundance of page views, but only a few clicks, it’s a sign that the description of your product image, price, or points aren’t compelling enough to generate sales or click-throughs.
Part #5: Instagram Live Analytics
Instagram Live Analytics is accessible via Instagram’s Insights tab.
Users can view the number of accounts reached as well as Peak Concurrent Viewers, Comments and Shares.
Are you looking to improve the effectiveness of your Instagram Live plan? Take a look at the Ultimate Guide to Instagram Live here.
Part #6: Instagram Guides Analytics
In terms of Instagram Guides, there is virtually no Instagram analytics currently available.
In addition, Instagram Guides serve as a compilation of products, posts and places — views count in the statistics for the original content. However, this is they are not available for Guides specifically.
This is likely to be changed in the future as Instagram Guides continue to evolve particularly in light of the potential of online sales on the platform.
Are you ready to start by using Instagram’s Guides? Learn everything you should be aware of here.
How to Track and Report on Instagram Analytics
As you can observe, there are hundreds of Instagram metrics that you can monitor and report onHowever, trying to track every one of them might not be the most efficient decision for your time.
A clear understanding of your company’s goals and the important Instagram metrics that can help you reach them, is often an effective strategy.
After you’ve outlined your goals it’s a good idea to create an online report on social media to monitor your progress visually efficient and digestible manner.
We’ve made free templates for social media reporting which are available in PDF and Google Slides (Powerpoint).
Simply fill in the form below to make your own report on analytics and begin to showcase your findings:
Analyzing your Instagram analysis over Click Here time will provide you with an idea of the kind of content that helps you reach your goals, so you can improve on your successes to come back.
It is also possible to download your important Instagram metrics in CSV format. CSV file directly via Later’s Instagram Analytics dashboard!
But, if you look at Instagram analytics, knowing the performance of your content could be an important factor in your strategy for content.
Try different goals and play around with your strategies, modify your content and then see what is successful. The results could be a surprise — but in an excellent way.
